Apple 27-inch LED Cinema Display official: $999 from August

Jul 27, 2010
1
Apple 27-inch LED Cinema Display official: $999 from August

Apple's last update of the day is a new 27-inch LED Cinema Display, the bigger sibling to the existing 24-inch model.  Packing 2560 x 1440 resolution and a 16:9 aspect ratio, the new Cinema Display uses an IPS LCD panel that offers 178-degree viewing angles; there are also 49W speakers (plus a subwoofer) and an integrated iSight webcam.

Connectivity, meanwhile, uses a single cable that makes hooking up your MacBook Pro more straightforward.  That packs a pass-through power connection for your notebook, together with a Mini DisplayPort (for audio and video) and a USB port to hook up the new Cinema Display's three port USB 2.0 hub.

As for hard specs, Apple are quoting a 1,000:1 contrast ratio, 375 cd/m2 brightness and 12ms response time.  The new Apple 27-inch LED Cinema Display will go on sale in September, priced at $999.

Press Release:

Apple Unveils New 27-inch LED Cinema Display

CUPERTINO, Calif., July 27 /PRNewswire-FirstCall/ -- Apple® today unveiled a new 27-inch LED Cinema Display with stunning 2560 x 1440 resolution and 60 percent more screen real estate than the 24-inch LED Cinema Display. Featuring a built-in iSight® video camera, microphone and speakers, powered USB 2.0 hub, and universal MagSafe® connector, the new LED Cinema Display is an ideal companion for the MacBook® family or a Mac® desktop, and is available for $999.

"With built-in MagSafe charging, iSight camera, speakers, and USB ports, the LED Cinema Display is ideal for MacBook and MacBook Pro users," said Philip Schiller, Apple's senior vice president of Worldwide Product Marketing. "With its massive 2560 x 1440 resolution, the new 27-inch LED Cinema Display is a perfect fit with our powerful new Mac Pro, and it gives iMac users an easy way to double their screen real estate."

The new, larger 27-inch LED Cinema Display features a beautiful 16:9 edge-to-edge glass display on an aluminum stand with an adjustable hinge that makes tilting the display almost effortless. The LED Cinema Display has vivid colors and exceptionally high contrast and uses a premium display technology called in-plane switching (IPS) to provide a brilliant image across an ultra wide 178 degree viewing angle.

Designed as a companion for any Mac notebook or desktop, the 27-inch display includes a built-in iSight video camera for video conferencing, an integrated MagSafe charger to keep Mac notebooks charged, built-in Mini DisplayPort connectivity for video and audio input and a powered three-port USB 2.0 hub so customers can charge their iPhone® or iPod® even when they take their MacBook with them.

The new LED Cinema Display now includes a new ambient light sensor which automatically adjusts the display brightness based on external lighting conditions and uses only as much energy as necessary to provide an optimum viewing experience. Made with mercury-free LED technology, arsenic-free glass and highly recyclable materials, the LED Cinema Display meets stringent Energy Star 5.0 requirements and achieves EPEAT Gold status.* The new display contains no brominated flame retardants and all cables and components are PVC-free.

Pricing & Availability

The new LED Cinema Display will be available in September through the Apple Store® (www.apple.com), Apple's retail stores and Apple Authorized Resellers for a suggested retail price of $999 (US). The LED Cinema Display requires a Mac with Mini DisplayPort.

*EPEAT is an independent organization that helps customers compare the environmental performance of notebooks and desktops. Products meeting all of the 23 required criteria and at least 75 percent of the optional criteria are recognized as EPEAT Gold products. The EPEAT program was conceived by the US EPA and is based on IEEE 1680 standard for Environmental Assessment of Personal Computer Products. For more information visit www.epeat.net.


Must Read Bits & Bytes