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Movie studios have to be careful when they pick a weekend to release a new movie in theaters. They mostly have to worry about a larger movie opening at the same time and drawing away a good portion of their sales. No one really worries about a different medium interfering with ticket sales. However, the sales expectations for Grand Theft Auto IV may have a negative impact on the release of Iron Man.
GTA IV is scheduled to be released on April 29, which is only a few days before Iron Man is slated to hit theaters. The problem here is that you’ve got a highly anticipated sequel to a major gaming franchise in one hand, and a big-budget movie based on a comic book in the other. Both are going to be targeting roughly the same demographic.
Honestly, I don’t think that the dates being so close together will prevent me from getting the best of both worlds. I’ll definitely be picking up GTA IV, and as a huge Marvel fan, I’m probably going to find myself in a theater the following weekend for Iron Man. What about you guys?
[via Next-Gen]
yah I can definitely see that happen especially in combination with high gas prices. It’s likely people are only going to have money for one of their favorites so they’ll have to choose.
http://www.ironmantonystark.com