Amazon Sells Millions of Kindles in Just 73 Days, Publicly Thanks Purchasers

Dec 13, 2010
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You know a company is thankful to those who buy its wares when they go out of their way to post a public thank you for everyone to see. Is there a bit of bragging in there? Sure, but that should be expected. Especially when you're able to say that you've sold more devices in just 73 days, then you did through an entire previous year. Amazon, who have made the Kindle wildly successful since its launch, have thanked those who have purchased the device for their support, and also touted the impressive sales at the same time.

According to Amazon, thanks to customers who have purchased the Kindle, the company has managed to move "millions" of the new device in just a matter of days. 73, to be exact. In those 73 days, Amazon has "confirmed" that they've managed to sell more than they did through all of 2009. And this is just the new Kindle, and not including previous versions.

What that means, as far as estimations go, is that Amazon has sold at least two million kindles in just 73 days. There's no way to actually confirm just how many Kindles Amazon has sold, as the company has always been reticent to reveal any hard numbers. But, impressive numbers to say the least, no matter how you look at it. Read the full thank you letter below.

[via Daring Fireball; via Amazon]

Thank You Letter

Initial post: Dec. 13, 2010 5:04 AM PST
The Amazon Kindle team says:

Thank you Kindle customers!

Thanks to you, in just the first 73 days of this holiday quarter, we've already sold millions of our all-new Kindles with the latest E Ink Pearl display. In fact, in the last 73 days, readers have purchased more Kindles than we sold during all of 2009. We're grateful for and energized by the overwhelming customer response.

Thank you for being a customer,

The Kindle Team

P.S. Kindle is far and away our bestselling gift item. You can learn more about our all new Kindle with the most advanced E Ink pearl display for $139 at amazon.com/kindle


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