Amazon Originals take most-popular spots from the off

Apr 23, 2013
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Last Friday, Amazon released all 14 of its Amazon Originals pilot episodes. All of the episodes hit the Amazon Instant Video service at the same time and over the first week of availability, they have proven to be impressively popular. According to Amazon.com, the Amazon Originals shows have been the most watched programs on the video sharing service since Friday when they were available.

Amazon says that it's Originals programs made up 8 out of 10 of the most streamed episodes across the entire video service following their Friday debut. Amazon says that customers have been rating the original programs very highly with 80% of all reviews ratings shows at four and five stars. That 80% four and five star review is after "thousands of customer reviews" according to Amazon.

Amazon is asking subscribers to continue submitting feedback because the feedback will help them determine which of these pilot episodes to turn into full series. Amazon hasn't offered up any details on exactly how many people streamed their Originals pilots. There is also no word so far on which of the pilots are in contention for being picked up as a series.

“For the past year the Amazon Studios team has collaborated with some of the best actors and writers in Hollywood to produce top-quality shows. Now we’ve handed the remote to our customers to hear what they think,” said Roy Price, Director of Amazon Studios. “In just a few days the pilots have received thousands of helpful and sometimes hilarious reviews. Keep the feedback coming—and help us decide which pilots will be turned into full series.”

One thing I've never seen Amazon mention is how many of these programs than it might pickup to be turned into a full series. It's unclear if Amazon is only looking for one show or if several or even all of them have a chance if viewers really like them. I'd wager with the expense of putting together these pilot episodes, every show that proves popular enough will be picked up.

[via Amazon]


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